Opportunities for your Business

 


 FIELD NAMING RIGHTS

Field Naming Rights.jpgThe Pilots are offering the opportunity to become a part of the single largest and most high-impact privately funded project in the history of War Memorial Stadium. A state-of-the-art video center and scoreboard featuring a 16’ video board, a 10-inning scoreboard, backlit advertisement panels, speed of pitch readout, variable team name LED panels, and a beautiful steel grid frame was installed last May. The video center is the only one of its caliber at any venue on the Peninsula, as well as the first in the Coastal Plain League. You will have the opportunity to position your company or organization in the most prime location at the stadium for years to come. In addition to the obvious benefits of being among this exclusive group, you will also reap many intangible rewards such as being viewed as a company that values the community in which it operates. As an indication of the value of this endeavor, for the FIRST TIME EVER, the naming rights for the field at War Memorial Stadium are being offered as the centerpiece of the fundraising effort. 

With the field naming rights comes a backlit sign with the new name of the field (YOUR NAME FIELD @ War Memorial Stadium) that faces both the field of play AND the reverse side of the video center facing Pembroke Avenue. This allows for added, year-round branding to each pedestrian and vehicle passing the property. Press releases, website references/stories, letterhead, envelope, marketing materials (pocket schedules, programs, tickets, brochures, etc.), radio broadcasts, internet broadcasts, proposals, business cards, etc. will refer to the stadium’s new name. Intrinsic value in newspaper coverage and word of mouth in the community will add to the overall benefit of the agreement. Backlit panels also provide for additional exposure through television highlights, newspaper photographs, and team photo/baseball card giveaway items. First right of refusal will be granted for renewal of agreement upon the expiration of the initial term of five years. Renewal option will be offered at NO INCREASE in cost from initial pricing. Custom proposals including graphic representations, financing plans and market details are available upon request. 

Cost: $25,000/year
Term: Five years with a three-year renewal option
As in the case with all packages, payment terms can be negotiated.


KIDS PLAY AREA NAMING RIGHTS
 

Kids Play Area 1.jpgIn 2007, construction began on an exciting area of the ballpark designed especially for our favorite fans… the KID! Following the demolition of a section of grandstands, a worn out building and some unsightly fencing, the team had its canvas upon which to install a major upgrade to its overall amenity offering. A brand new waffle ball stadium is the centerpiece of the area which allows youngsters to take their cuts at the same time that their heroes on the field are battling CPL opponents. The field of play is 70’ to straightaway centerfield and 60’ down the lines. Homerun derbies are contested during Pilots games with winners in multiple age groups receiving prizes from the stadium’s souvenir stand. The field can also host a true four-on-four waffle ball game as well. A speed pitch inflatable is also set up in the mulched area beside the waffle ball field, where fans can take turns seeing just how fast they can throw a fastball! For the younger fans, an inflatable slide and bouncy house are on hand as well. The area stayed full all season long in its first two years with a back-log of kids signed up to participate in the homerun derby. By sponsoring the Play Area in your company/organization’s name, you will receive signage at the entrance, behind the dugout and along the side of the grandstand railings facing the area, multiple public address announcements at each event, brochures, encouraging the booking of the area for birthday parties and youth league team parties, website prominence, and positive word-of-mouth in the community are also staples within this sponsorship. Your investment will be used in part to continually improve the area in the years to come. 

Cost: $6,000/year
Term: Three years with a two-year renewal option
As in the case with all packages, payment terms can be negotiated.

 
 
 

 

PICNIC AREA NAMING RIGHTS
 

 

Picnic Area 2.jpgEach night at the ballpark, businesses, civic groups, and other organizations book the Picnic Area along the third baseline to treat customers, employees and friends to an all-you-can-eat ballpark buffet in a private setting prior to the game. From 5:30 p.m. until the first pitch of the game (7:05 p.m.), the Picnic Area is reserved for the booking party to utilize exclusively. Group sizes range from 35-125. Certain nights feature several smaller (35-50) groups, while certain others feature large groups of 100 or more. During the picnics Pilots players, coaches and the team mascot, Slyder, visit with guests and occasionally outside entertainment is booked as well. Once the first pitch of the game is thrown, the area opens to the general public. A Tiki Bar is located within the picnic area and serves food and beverages until the final out. One of the most popular places over the years to view the action on the field is from the cedar fence that separates the field from the Patio. A drink ledge sits atop the fence, allowing customers to stand/lean at the fence with refreshments in hand and an unobstructed view of the action. By attaching your name to the Picnic Area, your company will be given prominent exposure through table-top signs (your logo/message placed directly on surface that customers are eating from), a 4’ x 20’ sign on the cedar fence, two 3’ x 8’ signs on the railings of the group deck, signage on the Tiki Bar itself, and signage at the outside entrance facing Kentucky Avenue that customers enter from. In addition to static placement through banners and signs, you will receive the exposure from public address announcements during the games promoting the booking of the area to prospective clients. Each time that the Pilots send a proposal to a prospective customer, your company name will be included (by way of the official name of the picnic area) prominently. Additionally, every marketing piece promoting the games will include the picnic area name. Examples include the official team website, direct mailers, brochures, pocket schedules, etc.

Cost: $6,000/year
Term: Three years with a two-year renewal option
As in the case with all packages, payment terms can be negotiated.


CORPORATE BOX AREA NAMING RIGHTS
 
Corporate Box Area 1.jpgThe best seats in the house at War Memorial Stadium since 2002 have been the 17 field-level, “blue collar” patio boxes. In the front row, a mere 20 feet from FAIR territory, sits a premium seating area reserved for our corporate box customers. The boxes feature six stadium seats plus four padded patio chairs and a table for a capacity of 10 each. A waitress serves these customers throughout the games. When a customer purchases a box, the company receives a 3’ x 6’ banner that is hung on the entrance facing the grandstands. The banner identifies the box as belonging to the company featured on the sign as well as adding some branding value to their purchase. These signs are highly visible to the remainder of the grandstands patrons and the foot traffic milling about the inner concourse. The Corporate Box Area Naming Rights package allows you to brand your business through proposals, website sales information, direct mail brochures and other printed marketing materials. When you name this area for your business or organization, we will hand a 3’ x 5’ sign at the entrance of EACH box next to the company’s banner. This ensures year-round exposure to any person that enters the park.

Cost: $3,500/year
Term: Two years with a one-year renewal option
As in the case with all packages, payment terms can be negotiated.

About the Pilots

The Peninsula Pilots are a member of the Coastal Plain League, a premier summer collegiate baseball league that features top-notch players from around the country. The Pilots play a 28-game home schedule at War Memorial Stadium in Hampton, Va.

Find Us

War Memorial Stadium
1889 W. Pembroke Ave.

Hampton, Va. 23661
P: (757) 245-2222